Search engine optimisation according to google
Everyone is interested in improving the SEO rankings of their respective web sites on the popular search engines available today. Google is the famous search engine that requires no introduction.
And seamlessly Google can be termed as the number one search engine among in the Search Engines market today. Now Google has become the first choice for the users so whenever they the users want to find a solution for their problems or uses intend to search product/ service, and only anything then they immediately switch over to Google. It has been a default browser for almost all the people through the world. With the increased popularity of Google, it even started providing various services and tools including Web advertising networks, business solutions thus strengthening its position more.
Having one’s website top ranked in the result lists displayed by Google is the dream of every business tycoon today, because it clearly indicates higher chances for attaining marginal profit with more customer traffic being attracted towards the website. So everyone, today, wishes their site go get listed on Google, and that is not at all difficult. In fact, just submit the site at:
https://www.google.com/webmasters/tools/submiturl-ac and the site would get indexed within a gap of 1 to 2 months max. However, if Google finds a particular site by following the links from other pages or engines where the website is indexed, then there are higher chances for even getting on the result lists produced by Google. It can be even without submitting it, as Google, regularly re-spiders at regular intervals from other engines, directory listing as DMOZ.
How to optimise for Google
But the more the web site is optimised, the higher the chances for the site to be top-ranked in the search results by Google. For doing so, there are several facts to be considered and improved for improving the SEO rankings of the site on Google. The facts include - PageRank, semantics, links (anchor texts). The quality of a website depends on factors like page titles, absence of broken links, the uniqueness of the website contents and more.
The factors that Google considers while optimising the sites and indexing them for the rank listing includes:-
On-page factors
The on-page factors include the use of META tags, keyword frequency, headings, site structure and the linking structure. But, however, Google does not consider the META keyword tag in determining the relevancy of the website. But certain points are to be considered when targeting optimisation for Google, like:-
• Potential keywords are to be highlighted.
• The titles of the web pages must be using heading tags of HTML
• The domain names should be unique.
• The contents of the home page of the website should be of high quality.
• The interface should be easy to interact for the users e.g. providing drop down list boxes, combo boxes wherever applicable.
Google measures the number of websites that are outside the registered website domain, and that has links associated to the registered site with Google. Google uses this fact for ranking the sites in the search results. Thus, optimising for Google plays very vital role in determining the bright future of business on internet marketing.
And seamlessly Google can be termed as the number one search engine among in the Search Engines market today. Now Google has become the first choice for the users so whenever they the users want to find a solution for their problems or uses intend to search product/ service, and only anything then they immediately switch over to Google. It has been a default browser for almost all the people through the world. With the increased popularity of Google, it even started providing various services and tools including Web advertising networks, business solutions thus strengthening its position more.
Having one’s website top ranked in the result lists displayed by Google is the dream of every business tycoon today, because it clearly indicates higher chances for attaining marginal profit with more customer traffic being attracted towards the website. So everyone, today, wishes their site go get listed on Google, and that is not at all difficult. In fact, just submit the site at:
https://www.google.com/webmasters/tools/submiturl-ac and the site would get indexed within a gap of 1 to 2 months max. However, if Google finds a particular site by following the links from other pages or engines where the website is indexed, then there are higher chances for even getting on the result lists produced by Google. It can be even without submitting it, as Google, regularly re-spiders at regular intervals from other engines, directory listing as DMOZ.
How to optimise for Google
But the more the web site is optimised, the higher the chances for the site to be top-ranked in the search results by Google. For doing so, there are several facts to be considered and improved for improving the SEO rankings of the site on Google. The facts include - PageRank, semantics, links (anchor texts). The quality of a website depends on factors like page titles, absence of broken links, the uniqueness of the website contents and more.
The factors that Google considers while optimising the sites and indexing them for the rank listing includes:-
On-page factors
The on-page factors include the use of META tags, keyword frequency, headings, site structure and the linking structure. But, however, Google does not consider the META keyword tag in determining the relevancy of the website. But certain points are to be considered when targeting optimisation for Google, like:-
• Potential keywords are to be highlighted.
• The titles of the web pages must be using heading tags of HTML
• The domain names should be unique.
• The contents of the home page of the website should be of high quality.
• The interface should be easy to interact for the users e.g. providing drop down list boxes, combo boxes wherever applicable.
Google measures the number of websites that are outside the registered website domain, and that has links associated to the registered site with Google. Google uses this fact for ranking the sites in the search results. Thus, optimising for Google plays very vital role in determining the bright future of business on internet marketing.